Google December Pagerank Update for the 2009 New Year

Since I’ve put up a blog post every other time Google updated it’s toolbar PageRank, I might as well not make tonight’s any different. The final quarterly PageRank update for 2008 is here, and (for me, at least) it’s been extremely friendly. I no longer have a client or a site with a PageRank of less than 4, and I’ve helped several sites up to 5 or 6.

But PageRank is Pointless

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For All You Twitterers: We Launched Tweetwasters.com Today

Tweetwasters.com LogoWhew, it’s been a hectic morning! Sugarrae, Streko, Reese and I have been working together to launch Tweetwasters.com, and we just shipped it out the door a few hours ago. It’s a pretty simple application – it just polls the Twitter API to count how many status updates (ugh, do I have to call them “Tweets”?) you’ve posted to Twitter. Then we do some high-end mathematical computations to figure out just how much time you’ve wasted on Twitter — assuming you spend about 30 seconds on average every time you send in a new a tweet.

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Using IIS URL Rewrite Extensions to Redirect Default.aspx

About a week ago or so I received an email from Michael Wall asking me about an issue I have also noticed but had not mentioned in my earlier blog post about Canonical URL rewriting in IIS. He asked,

“How can I redirect /default.aspx to / on IIS shared hosting without causing an endless loop?”

Here’s the problem. If you just try to apply a 301 redirect rule to the default document in IIS (which is usually a .NET page named Default.aspx) to send reqeusts back to the domain root, it will result in an endless loop of sending visitors back and forth between the two URIs. http://www.yourdomain.com/ will redirect to http://www.yourdomain.com/Default.aspx (which is built-in behavior in IIS), and http://www.yourdomain.com/Default.aspx will just keep redirecting back to http://www.yourdomain.com/.

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New Theme for Barrywise.com

This morning I put the finishing touches (is it ever really finished?) on the new Wordpress theme for this blog. This isn’t exactly earth-shattering news, but I haven’t had a chance to write another decent blog post with everything that’s going on.

ITCN is starting some projects for a couple new clients, and we’re also finishing up some pretty big projects which have been underway for some time. I’ve been working on a few side projects as well. I’m very excited about the new application I’m going to be launching for Twitter. Let’s just say for now I’m getting very involved and acquainted with both the Twitter API and the Google Maps API for geocoding. I’ll post more about it as soon as it’s ready!

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Happy SEO Thanksgiving from NJ!

I watched a pretty funny ustream broadcast last night about SEO and affiliate marketing with Streko and Sugarrae. For about 4 hours they laughed and drank and talked about a whole bunch of topics, but the key points I came away with are 1) Streko’s wife is out of his league, and 2) Sugarrae knows a hell of a lot about affiliate marketing.

But since it’s Thanksgiving morning and I don’t plan to launch any new affiliate marketing campaigns before I eat today, I was going to write a quick blog post just to demonstrate how to rank for a silly non-competitive term like SEO Thanksgiving. But I did some quick keyword research (i.e., I typed it into Google) and discovered a whole bunch of silly people already tried to rank for that term. Talk about highly targetted niche markets – who do you really think is going to search for SEO services on Thanksgiving, let alone use the term SEO Thanksgiving to do it? I wouldn’t want that client. He might jump ship next month as soon as he discovers the next guy that ranks for Christmas SEO.

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Creating an XML Data Feed for Google Base in VB.NET

OK, even I have to admit this post is so highly targeted to one specific kind of task that most readers won’t be interested in it at all. But since I had to write this code over the weekend, I decided I might as well share it with someone. If you’re working on the .NET platform and you want to upload your products database to Google Base in an XML feed, than this code is for you!

Before I get technical, I’ll explain why you might want to do this.

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Happy Birthday to Barry Wise, SEO Rock Star

Well, it’s my birthday today and I just found out T-Pain (featuring DJ Khaled) gives a shout out to me in his new song Karaoke right on the second line of the song! It’s on his album Thr33 Ringz which just dropped last week. Nothing says “You’ve Arrived” better than this — thanks for the props, T-Pain! Read More …

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Google Releases Official SEO Starter Guide

Yesterday I noticed a tweet from Matt Cutts announcing the release of Google’s official Search Engine Optimization Starter Guide. (Perhaps they released it this week in the middle of Pubcon for a reason, while all the SEOs are out in Vegas?)

Google LogoAs expected, there was really no ground breaking news here – they didn’t release a 3 step guide to getting the #1 result in Google. But what is interesting is they supported basically all the arguments SEOs have figured out on their own about the Google algorythm – and more importantly (for me at least), everything I’ve been blogging about. It’s good to be told you’re doing something right every once in a while :)

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